Body Language

When you are at an interview, you may not be aware of this but your interviewer is observing your body language, very carefully.  Your body language says a lot about yourself, so you need to control negative body movements and encourage positive body movements and habits.  Humans naturally send and receive nonverbal communication; they have… Continue reading Body Language

How Do You Treat Your Women?

Marketing wisdom tells us that 80% of all household purchases are made by women, and no business owner can ignore them. Marketers of kids’ gear, food, cosmetics and clothes are good at reaching women, but women buy gender-neutral stuff too, like cars, auto services, technology and just about everything except Viagra. One marketing consulting firm… Continue reading How Do You Treat Your Women?

Frugal Marketing for Entrepreneurs

How many e-mail messages do you send everyday?  You’re probable missing out on a simple, inexpensive marketing tool.  Seize the opportunity to promote your business to a highly targeted market without spending a dime by utilizing your e-mail signature line. If your email signature line only contains your name and contact information, you’re missing out… Continue reading Frugal Marketing for Entrepreneurs